ThatHelps
Making helping easy, social and fun.
The Complexity
The nonprofit sector is a 2.5 billion dollar marketplace with thousands of competing organization. Legacy Connect wanted to disrupt the space with a new take on altruism - one that leveraged social technologies and gaming dynamics to create a new, fun and ultimately impactful way for people to help the world. We were invited to collaborate.
What We Did
Working with Legacy's own team and their agency partners, we've played a central roll in product development and management of the flagship ThatHelps mobile app. We've served in several roles; as liaison between the company and its technical vendors, in defining functional specifications for the app and in user experience and interface design. Concurrently we've provided council and copy support for marketing and outreach.
The outcome:
ThatHelps is in an open beta and new functionality is continually being developed while the company pursues new users, non-profit and corporate partners.